



| Date & Location | Event |
Cost
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Register Now!
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| Fri, Oct 2 1 - 3 pm Toronto Business Development Centre 1071 King St W, Toronto, Ontario M6K 3K2 |
How to Get in the Media for FREE, FAST! Learn the easy steps to get you in the media: * How to tap into your newsworthiness * What editors and producers are looking for * Tips for making publicity work for you * How to leverage what you do in your business for free media coverage And lots more!
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SOLD OUT |
Click here to register |
| Fri, Nov 20 9 am - 4 pm Toronto Business Development Centre |
How to Get in the Media for FREE Fast! The key to getting in the media is knowing what to do, when to do, and most importantly WHY!
Through
interactive exercises and discussion you will learn:
* How to create a powerful media relations strategy
* Which media you want to be in to attract more business
* Why the media will be interested in interviewing you
* The right way to approach the media
* 3 common mistakes that business owners make and how to avoid them
* How to get
ongoing media coverage
* Publicity
tips and tricks |
Click here for details or call 416-865-3274 |
| Fri, Dec 4 9 am - 4 pm Toronto Business Development Centre 1071 King St W, Toronto, Ontario M6K 3K2 |
Write Compelling News Releases, Pitches & Media Kits Through hands-on exercises you learn how to: * Write a brilliant lead that captures the interest of producers, editors, and journalists; * Match the tone,
flavor and style of your release to the tone, flavor and style of the media
outlet; and * Include three critical elements that editors/ producers
want to know before they agree to your article/ interview idea. |
349
|
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| Fri Jan 22 9 am - 4 pm Toronto Business Development Centre 1071 King St W, Toronto, Ontario M6K 3K2 |
Are you ready for your interview? The key to
successful interviews is developing and delivering messages that are simple,
interesting, and newsy. This course teaches you how! After
taking the Are You Ready for Your Interview seminar, you will:
* Be
prepared for interviews with print and broadcast journalists
* Know your
key messages and understand how to weave key messages into answers
* Actively
get your message across when replying to simple or complex questions
* Handle
negative questions in a positive manner
* Correct
negative assumption in a positive manner
* Know your
rights before, during and after the interview
* Understand the implication of "off-the-record" comments * Know how
to maintain your composure even if ambushed
|
349
|
Click here for details |
| Fri, Feb 26 Toronto Business Development Centre 1-3 pm
|
How to Get in the Media for FREE Fast! Through
interactive exercises and discussion you will:
* Targeted media relations strategies
*Which media you want to be in so you attract more business
* Who to approach and the best way to get them interested in you
* 3 common mistakes that business owners make and how to avoid them
* How to get
ongoing media coverage
* Publicity
tips and tricks |






